Pitching Your Project
If you identify an opportunity requiring more resources than you personally can muster, your first step should be to target a suitable sponsor and pitch your idea. Your presentation should identify the size of the opportunity and be supported by hard evidence.
Think about the questions your sponsor might ask. Prepare well: there are unknowns and risks in any project, so your sponsor`s decision will be based as much on your credibility as the strength of the idea.
Pitching - питчинг, подача проекта, короткая презентация любого проекта с положительным эффектом в среде малозаинтересованных людей.
Target - цель
Credibility - правдоподобие